Very interesting! The role of CMO has effectively changed a lot and needs to drive not only sales but also internal politics, dynamics, and must have amazing supervision skills! totally a 360 bird's eye view on the whole thing internally: processes, technologies, people, resources etc-
Very interesting! The role of CMO has effectively changed a lot and needs to drive not only sales but also internal politics, dynamics, and must have amazing supervision skills! totally a 360 bird's eye view on the whole thing internally: processes, technologies, people, resources etc-